IN 2020, THE UNTIRING COMMITMENT TO FIGHTING NEONATAL AIDS IS JOINED BY THE BATTLE AGAINST COVID-19. AN IMPORTANT CHALLENGE FOR ALL MOTOGP FANS.
Portimao (Portugal), 22 November 2020 - For the fifth year in a row, the Piaggio Group and Aprilia Racing dedicate the final race of the MotoGP season to supporting the work of (RED), the association founded in 2006 by Bono and Bobby Shriver. From its inception, (RED) has been active in the fight against neonatal HIV/AIDS and, in this difficult 2020 year, also against COVID-19.
(RED) and Aprilia Racing are together to raise awareness with the vast audience of MotoGP fans on issues such as AIDS, often underestimated or even forgotten, and the extremely current battle to prevent the spread of Covid. These are social awareness battles that the entire motorcycling community and all motorcycling enthusiasts can join, participating in the Shopathon campaign launched Wednesday where PRODUCT(RED) items are produced, the sales of which contribute directly to supporting the Global Fund.
One of these products is the UMask, worn specifically by all the team throughout the Portimão race weekend.
(RED) brings the most iconic global brands and millions of people together in a monumental challenge, to definitively stamp out diseases such as HIV/AIDS, tuberculosis and malaria. From its foundation, (RED) has contributed 650 million USD to the Global Fund for the fight against AIDS and the help provided by (RED) has had an impact on the entire population, thanks to activities of prevention, care, consulting and assistance service.
ALEIX ESPARGARO': "I am proud to see that my team, Aprilia Racing, is once again side by side with (RED) this year for such an important purpose. This has been a complicated year and initiatives like (RED) are the concrete hope of being able to win the battle against pandemics."
LORENZO SAVADORI: "MotoGP has a huge following all around the world and all the fans of our sport can help us support an important initiative like the one that (RED) carries out and to which I am honored to contribute to."
DAVIDE ZANOLINI, PIAGGIO GROUP MKTG & COMMUNICATION MANAGER: "Especially in this extremely difficult year, the Piaggio Group could not fail to provide its constant support to RED and the Global Fund, not only with Vespa, as we do throughout the year, but also with the Aprilia Racing team which, for five years now, has offered, voluntarily and with a great spirit of collaboration, to raise awareness with the entire racing world about major health problems such as AIDS and now COVID-19 as well, particularly for children in the most disadvantaged areas of our planet."
INFO:
www.aprilia.com
INFO (RED):
www.red.org/shopathon
(VESPA)RED PRODUCTS:
www.red.org/products/vespa
